Drive Right Up

For some reason it is a BIG deal that Middleton has recently opened the first Sonic Drive-In in Wisconsin.  Did anyone else realize Wisconsin was void of Sonics?  Apparently, they did.  I went to a Sonic once.  Can't remember where.  It wasn't that memorable.  Maybe I went in the wrong frame of mind -- probably thinking I was going to be eating some rather low-grade food, prepared by teenagers with no culinary skills.  Hmm, shocking it wasn't a more momentous occasion.  

But now that Sonic has landed in my backyard, perhaps I need to take a second look.  A law school classmate of mine claims she had a grand time at Sonic (no, she didn't actually say "grand time," but you get the point).  In fact she shared that Sonic was so busy they had to have someone directing traffic.  A definite sign of a true event.  Reminds me of when the Krispy Creme opened in Vernon Hills (or that area)...mad rush for a sugar rush!

Of course I Googled this non-sense to find out what Sonic had to offer me.  What I found was that I could spend my days immersed in Sonic without even patronizing the establishment.  I could join several Facebook groups (well, if I was on Facebook) and a few My Space groups (oops, I closed that account).  However, the opportunity which would be the most fun would require going to Sonic.  And it's a GREAT marketing ploy.  Are you ready?

We can go to Sonic, take photos of us doing whatever one does at Sonic (mostly sitting in the car, I think), and put them up on the Sonic web.  I can advertise Sonic for them by showing what a great time I had at Sonic.  This is along the same vein as wearing clothing with the name of the company who made it all over it.  Not quite as overt.  Hmmm?  National fame at the price of a small concession of granting Sonic free marketing.  It's a tough choice.  I just might do it.